Entourage’s Prediction for the Future of Yearbooks
While technology changes the face of schools, making paperless classrooms more and more prevalent, at least one type of classic bound volume isn’t going anywhere — the yearbook. Entourage Yearbooks, the fastest-growing company of its kind in North America, keeps the time-tested tradition alive while evolving the medium for both those who create yearbooks and those who treasure them for years to come.
One constant for yearbooks is providing a tangible keepsake to bear signatures and sentiments from classmates. However, the book’s format, size, and content are changing.
The traditional yearbook — hundreds of pages filled with every student, sports team, and extracurricular club at a given school — gives way to more streamlined books augmented by supplements that spotlight a particular group or team. These supplement books help keep prices down for schools and students. Entourage’s cutting-edge software now offers a feature allowing users to bring their vision to life quickly, efficiently, and at a much lower price than other yearbook companies.
“It’s one of the reasons why we’re special,” said Caitlin Kenny, an Entourage representative.
Yearbooks Shift Into The Future
In addition to yearbooks changing in size, their content is also shifting. Fun, colorful formats, and graphics are replacing the old, black-and-white grid of days gone by. In addition, interactive features like QR codes take users beyond the book to access content online. Entourage’s EDOnline software allows users to customize yearbooks to reflect their schools’ character and constitution through hundreds of exciting templates. Compatibility with Facebook and Instagram and the ability to collaborate from any location makes the software an indispensable tool for all who use it.
Focus groups hosted by Entourage help the forerunning company keep a constant finger on the pulse of schools’ wants and needs regarding yearbook creation. And with one of the fastest turnaround times in the industry — about three weeks during peak times of the year and about a week in non-peak times, plus shipping — Entourage understands the importance of getting yearbooks into the hands of those who will cherish them for years to come.
“We’re just very on top of things,” said Nicole Rossi, an Entourage representative.
As yearbooks change and evolve, Entourage Yearbooks is proving itself a game-changer for the thousands of schools nationwide and beyond that use its innovative software and services.